A Novel Concept

Combining the width of a Dodge Ram with the overall length of a Dodge Dakota, the Rampage concept vehicle features a host of people and cargo-carrying innovations made possible by a combination of unitized body construction, front-wheel drive, and unique independent rear wheel suspension. And, as with any Dodge concept, the appearance is striking.

In order to achieve their twin objectives of a family-size passenger cabin and exceptional pickup utility, the designers dramatically reconfigured the proportions of the truck. The largest portion of the Rampage is devoted to the spacious passenger cabin, followed by the five-foot cargo box, and last, the engine compartment (which still accommodates a 5.7-liter MDS HEMI® engine under the abbreviated hood). To visually reinforce the fact that the majority of the vehicle is dedicated to passengers and cargo, a slim appliqué of brushed aluminum runs along the cowl, up and over the roof rails and around the top of the cargo box, a shimmering silver ribbon that contrasts dramatically with the Liquid Carbon exterior.

Access to the interior is exceptional. When either door is opened, the sill pivots down to expose a handy step assist. While the front door is hinged conventionally, the rear door slides open to reveal an imaginative and supremely practical interior, entry to which is enhanced by the absence of the customary B-pillar.

"The seating is designed to be athletic, comfortable, yet rugged," said Chris Welch, designer of the seats, which are contoured around specially-fabricated folding framing finished in satin silver. To facilitate ingress/egress to the rear compartment, milled silver handles are integrated into the outboard sides of the front seat backs. The dark charcoal seats are trimmed in a smooth polyurethane-coated material and a three-dimensional open texture "spacer knit" fabric which is also used as a non-glare covering on the instrument panel. Contrasting red-orange fabric on the seat inserts echoes similar accents on the instrument panel, steering wheel and door armrests.

With all seats in use, the Rampage is able to carry five passengers, but that's just the beginning of its functionality. The right front seat and the 60/40 rear seats can be folded into the floor, marking the first use of Dodge's popular and innovative Stow 'n Go TM Seating and Storage System in a pickup truck and the first Stow 'n Go front passenger seat ever.

"Bold, powerful and superbly capable in creative new ways, the Dodge Rampage concept vehicle offers a new vision for the American pickup truck and the active lifestyle people who drive them," said Trevor Creed, Senior Vice President — Design, Chrysler Group LLC.